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Every college student must start a blog in  as they are a critical part  of marketing in businesses. This has given rise to the demand for more content marketers. Blogging can be used across every sector.

Businesses need to regularly update their websites with fresh content for search engine optimisation. Maintaining a blog one primary way that businesses stay in touch with their customers and followers. If you are interested in starting a blog, there is a short quickstart blogging guide available free in our career resource library. Click HERE to access.

Below are 10 reasons why every college student must start a blog:-

Blogs are a source of work experience

College students tend to seek an internship during the summer breaks. Work experience can add lots of value to your resume before entering into full time employment.

Hands on work experience is one of the key benefits of blogging as the skills learnt can be easily transferred into almost every organisation in any sector.

As a new blogger, I actually told my mother that blogging is a lot harder than it looks. The online entrepreneurs make it look so easy. For me, learning to blog has been sometimes overwhelming.

Running a successful blog involves the fusion of many skillsets. These include creating appealing graphics to creating content that solves problems.

Starting a blog is an ideal training ground for the world of work. Learning to build a blog will develop your ability to learn on your own, balance competing objectives and understand how to work under pressure.

Blogs are an asset

A blog is an asset. As the number of page view increases so does the value of the blog.  This usually happens over time.

There are some blogs that become popular overnight but from my research the majority of them do take some time to grow.

Blogs can be sold on websites such as Flippa and Empire Flippers. There are bloggers such as Jenn Leach who set up blogs and flips them for profit just as is done in real estate businesses.  

If you are interested in this, check out one of her books which I read called Flipping Blogs for profit.

Blogs can be a career diamond

A blog can truly be a career diamond. There are so many bloggers online who create content around areas where they do not have a first degree.  A blog can also lead you to a new career path which you did not know that you would have wanted to do.

This was the case of blogger and You Tube Content Creator Natalie Bacon whose content I follow.

She went to University to be an Attorney and started to work. While seeking to find new ways to pay off $206K of her huge student debt she started a blog on financial planning.

This led to an unusual career change from an Attorney to Certified Financial Planner. She later further evolved her career into a full time blogger and earns six figures.

Blogging can be your first job

Traditional jobs in sectors such as banks are slowly disappearing. With the increase in artificial intelligence the rate of this will only rise.

There are so many persons online who have been able to leave their corporate jobs and blog full time. They have been able create amazing lives for their families.

Blogs can be easily develop into businesses. One major advantage of starting a blog is the little start- up capital that it requires.

The barrier to entry very low which makes it more affordable for a student to start by saving a little lunch money here and there.

On the downside, blogging does require a lot of time especially in the early stages of its growth. You will need to but a lot of sweat equity into its growth.

Blogs can be your resume

A blog is your digital resume. Now more than ever employers are looking online as the source of reference for any job applicant.  A well created blog could be the edge that gives one applicant advantage over another.

For example, a culinary arts student who created a food blog with recipes online supported with some amazing photos of the Sunday lunch dishes that he or she prepared is a digital portfolio. A student can use this in an interview to demonstrate culinary skills to a potential employer

In addition, an unexpected opportunity could also develop in photography for example if the photos are well taken.

An employer may also view this person as a unique asset as not only is they able to do culinary arts but they can support in creating the food section of the company’s blog.

Blogs can open doors

There are so many persons who started to blog as a hobby and many other doors opened for them. 

For example, Erin Odom went from a hobby blogger to 2 book deals with major publishers. She has a book from Blogger to Author which chronicles her journey. Read more about Erin over on her blog, thehumbledhomemaker.

Blogs are a great opportunity to network

Joining Facebook groups and sitting in on different webinars will provide the opportunity for you to meet people in similar niches. Don’t be afraid to reach out and network with different persons as they can share resources with you.

I was even able to meet someone from a Facebook group who was able to help me with some technical problems on my blog. This saved me valuable time and money.

Blogging will improve your writing skills

Blogging will definitely sharpen your writing skills.  It will help you understand content writing and copy writing. Expressing one’s thoughts on paper is a necessary skill requires in any organisation from writing professional emails to completing PowerPoint presentations.

Blogs can earn money

Blogs can earn you money. You can choose to monetise your blogs in many ways from sponsored post, advertisements, product endorsements, digital products and affiliate marketing.

Blogging can make you a subject expert

In order to continue blogging on a consistent basis, education will be required on the relevant subject of your blog.

This will mean that you will have to be reading to gain more information and a deeper understanding of the subject of your blog. This process of constant learning will only be to your benefit.  Overtime you may become an expert on the relevant subject matter.

If you enjoyed this article, there are other college related content on this blog which you may find valuable. Feel free to click any of the links below to explore:-

10 Top Tips and Tricks To Saving Money In College

15 Profitable Things To Do Before Graduating From College

How To Stay Motivated in College

How To Avoid College Burnout

How To Prepare For A Job Fair

How To Write A Resume When You Have No Job Experience

Final Thoughts

Every college student must start a blog as they are great investment. Blogs can also be a source of competitive advantage in the job market.

Growing a blog is time-intensive and may be stressful while balancing studies. However, the pay-off could be life changing for a college student.

If you found this article helpful, I will be grateful if you can share it and leave a comment. For access to our free resource library with career templates, guides and checklists, click HERE to fill in the form. Thank you in advance for your support as I grow my blog.

Practical Reasons Why Every College Students Must Start A Blog

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